The Standard - Column
In the face of shifting, sometimes conflicting guidance, reopening schools is easier said than done. For communicating in uncertain times, my advice is this: Manage change with authority.
The Standard - Column
Effective, clear communications in uncertain times is critical—for parents, policymakers, and the public.
The Standard - Column
The World War II-era posters asserting that “Loose Lips Sink Ships” reminded the public that careless talk could undermine the war effort. Fast forward to today, with more people, including public officials, taking to social media to opine on any number of subjects, an apt advertisement might read, “Loose Tweets Sink Fleets.”
Boardmanship Reviews
Board members can work with the media to help communicate important decisions to stakeholders and build public trust.
